Now more than ever, a company’s image is an important factor in the employment market. Especially when it comes to attracting and retaining talent, it is a real battle. Despite the ever-growing volume of traffic on the roads and the resulting social debate, market research carried out by LeasePlan shows that the personal car remains the most popular means of transport for all generations. It is therefore hardly surprising that more and more companies are offering a lease car as part of a so-called ‘cafeteria plan’.
But how do you set to work on a cafeteria plan and how do you do it without plundering your salary budget? And can you offer it to every employee? In this white paper, we provide you with more information about the ‘cash for car’ programme and give you a few useful tips on getting started.